Premium Service: Website Design

    Websites built to convert and rank

    A website is not a brochure. It is an acquisition asset. We build showcase sites focused on conversion, multi page sites designed for SEO and online stores built for commercial performance.

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    Our formats

    Three formats, one business objective

    Showcase / One page website

    Conversion focused

    A short, impactful site built as a conversion funnel. Every section has a purpose: capture attention, prove value, trigger contact.

    • Narrative structure built for conversion
    • Contact form and appointment booking
    • Bespoke premium design
    • Optimised performance and Core Web Vitals
    • Conversion tracking (GA4, Meta, Google Ads)

    Ideal for launching an offer, validating a market or fuelling Ads campaigns.

    Multi page website

    Built for SEO

    An architecture designed for organic search: semantic silos, service pages, local pages and content that compounds over time.

    • Silo architecture and internal linking
    • Service, sector and local pages
    • Technical SEO foundations (speed, indexing, schema)
    • Page templates and a scalable content base
    • A 6 to 12 month content plan

    Ideal for capturing demand over the long term and reducing acquisition cost.

    Online store

    Sell at scale

    A store built for commercial performance: a smooth buying journey, optimised product pages and precise revenue tracking.

    • Optimised catalogue, product pages and filters
    • Frictionless checkout and payment
    • Ecommerce SEO (categories, facets, content)
    • Product feeds for Google Shopping and Meta
    • Ecommerce tracking and ROAS monitoring

    Ideal for building or overhauling an online sales operation.

    Our standards

    Included in every project

    Performance and Core Web Vitals optimised from the design stage.

    Responsive design, tested on mobile, tablet and desktop.

    SEO foundations: tags, semantic structure, sitemap and structured data.

    Bespoke art direction, aligned with your positioning.

    Full conversion tracking and monitoring dashboards.

    GDPR compliance, consent management and security.

    The Nexalight method

    From scoping to launch

    01

    Strategic scoping

    Business objectives, targets, competitors and expected conversion journeys.

    02

    Architecture and sitemap

    Site structure, page plan and SEO or conversion funnel logic.

    03

    Design and mockups

    Premium art direction and mockups approved before development.

    04

    Development

    High performing, responsive build optimised for indexing.

    05

    Content and SEO

    Writing and optimising content based on search intent.

    06

    Testing and launch

    Testing, tracking, redirects and a controlled deployment.

    07

    Ongoing optimisation

    Performance analysis, CRO iterations and site evolution.

    Questions fréquentes

    Vos questions, nos réponses

    How long does it take to build a website?

    Allow 2 to 3 weeks for a one page showcase site, 4 to 8 weeks for an SEO driven multi page site, and 8 to 12 weeks for an online store, depending on content volume and integrations.

    Is the site SEO ready at launch?

    Yes: URL structure, semantic markup, structured data, performance (Core Web Vitals), sitemap and internal linking plan are built in from the start, not bolted on afterwards.

    Can I edit the content myself afterwards?

    Yes. We deliver an editable solution and a handover so you can update text, images and pages without technical help.

    What happens to my rankings during a redesign?

    They are protected: inventory of existing URLs, 301 redirect plan, retention of high performing content and ranking monitoring after launch to fix any loss quickly.

    Do you offer maintenance after launch?

    Yes, with technical follow up (updates, security, performance) and ongoing conversion optimisation based on real usage data.

    A high performing website is then driven with the right acquisition levers: our search engine optimisation service · our Google Ads campaigns · who we are.

    Your next website should generate business

    Describe your project: we will recommend the most profitable format (showcase, multi page SEO or online store) and the action plan that goes with it.

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